“District 9″ Buzz Gathering Critical Mass
Spout: For a movie with no name stars or brand name franchise, District 9 is buzzing like crazy.
And it should! Sony’s ad campaign for the film has been incredibly subtle and intriguing, as intriguing as the space aliens at the center of its 
plot. I keep driving past these strange ads on bus stop benches and couldn’t figure them out, except for their theme of species segregation: “For Humans Only!”, they read. I didn’t know if it was for a video game or an Adult Swim cartoon.
Peter Jackson has thrown his name behind it. Looks to me like the smartest event movie of the summer. Here’s the trailer:
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