Tim Pawlenty’s New Video Ad
..broken down by someone who knows a thing or two about producing political ads.
I remember reading a long time ago that no one sets out to make a bad movie. I think that’s true – and the same goes for any audiovisual work. It takes so much effort, first of all, that no one would embark on such an enterprise if they weren’t expecting to create something good. Alas, the best of intentions rarely results in excellence.
To paraphrase Clint Eastwood’s Harry Callahan in Magnum Force, a filmmaker’s got to know his limitations…
