A show about nothing? Andrea Mitchell to address WaWa clip.
Address? How about apologize on behalf of the producer of the Romney segment? Or fall on her sword, assuming that Andrea Mitchell knew about the dishonest editing that took place?
I’m giving her the benefit of the doubt, assuming that she was merely acting as on-air talent in this instance. Anchors don’t always know what’s behind the pieces they introduce on air. But if Mitchell is indeed a reporter and an electronic journalist, she will take some responsibility for failing to know the story behind the story.
What is more clear is that MSNBC is becoming cable news’ Home of the Edit-gate, with their journalistic standards evidently being as solid as Michael Moore’s commitment to document the truth. How many times, I suppose, have they gotten away with misreporting? Is deceptive editing when opportune and convenient to the MSNBC ‘lean leftward’ agenda in fact standard operating procedure at MSNBC?
This is so grossly inappropriate, I wouldn’t be surprised if Lefties disapproved of it as much as the Dextrosphere seems to be outraged by it. It looks bad – and it is bad, no matter on which side of the political fence you find yourself.
UPDATE: Mitchell addresses the matter with a pathetic ‘We didn’t know‘. Really!? How did your producers get to the bit they found so newsworthy without watching the video from the beginning?
As someone who’s worked for cable channels and cable shows for over a decade, I can assure you that no producer worth a cable news paycheck would even begin to put a piece for air together without first watching the source footage from beginning to end – UNLESS said producer is told in advance by a supervisor how the piece should look and where the “money soundbite” may be found (but how did the supervisor come to know this in the first place?), which is a perfectly legitimate way of producing for air. But that’s not news reporting. That’s mere entertainment; or – in this case – propaganda.
MORE: Ed Driscoll links with related content: “When you’ve lost David Schuster…” As I wrote above, I’m not surprised. This is just too egregious. Thanks for the link, Ed!